How Decisions Actually Work: A practical guide to avoiding irreversible mistakes.
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JohnPeter Mwangi Mukuha
What this is
This is not a motivational book, a business philosophy, or a collection of ideas.
It is a decision aid.
The material inside is designed to help you:
- distinguish reversible from irreversible choices
- move fast where mistakes are survivable
- slow down where errors compound
- detect failure paths early
- allocate attention, time, and capital under constraint
The goal is not inspiration.
The goal is fewer avoidable mistakes.
Who this is for
This work is for founders, leaders, and business people who already carry responsibility.
You are:
- making decisions that affect other people’s time, money, or livelihoods
- operating without clear answers or guaranteed outcomes
- accountable for results, not intentions
You don’t need to be early-stage or late-stage.
You do need agency — the ability to act once a decision is made.
Who this is not for
This is not for:
- beginners looking for step-by-step business instructions
- people seeking motivation, mindset coaching, or life advice
- readers who want guarantees, certainty, or shortcuts
If you want comfort, this isn’t it.
If you want clearer judgment, it is.
What you’ll find inside
- Decision velocity frameworks (Type 1 vs Type 2, OODA, 70% rule)
- Error detection filters (sunk cost, confirmation bias, vanity work)
- Prioritization under constraint (Pareto pruning, asymmetry, chance)
- Habit systems that preserve cognitive bandwidth
- Market calibration tools for long-horizon decisions
Each chapter exists to resolve specific decision failures, not to sound smart.
A decision-focused guide for founders and leaders operating under uncertainty, pressure, and long-term consequences.
Pages
25, Built to be re-read, not skimmed
Size
676 KB
Length
30 pages
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